Someone once asked, what
is the reason a business should have web site?
This is a pretty interesting question for
WebdesignJiNi because, very often, a website designer will
discover that many business owners have no clue as to why
they are online. WebdesignJiNi believes it is a new medium
that is more resourceful, more efficient and crammed with
more opportunities -- especially for small to medium sized
businesses. However, WebdesignJiNi thinks that many businesses
that are not having their web presence may start with web
for a variety of reasons. Of course, WebdesignJiNi realizes
the hype can be very tempting. It can make things a little
vague for the entrepreneur -- making that jump. WebdesignJiNi
believes the main reason for a business web site presence,
in most cases is the awesome potential for increasing revenues
at reducing costs.
Here is a quick look at few benefits of having
your website. Maybe this could enlighten you on potential
breakthroughs hidden in your business:
Conducting business online with a cost-effective
and focused business web design, expands the market beyond
geographical limits, and gives business owners the ability
to reach new and untouched markets that would have been potentially
inaccessible otherwise. On the Internet, boundaries (at least
in terms of geographical boundaries and communication barriers)
are nonexistent or less restrictive. Web presence can help
spread the knowledge of a business website, services or product
faster and more extensively than ever before.
A business through web may decrease administrative
costs as compared to paper-based administration. It lowers
communication expenses as communication using web is more
economical than conventional techniques of communication.
Website helps to reduce the costs associated with business
such as providing company products/services information --
like a brochure or catalogue -- quickly and efficiently, without
the need for publishing a physical one or for its postage.
Professional web design from WebdesignJiNi
reduces the time that normally lapses between the launch of
a product/service, building its consumer awareness and launching
the product/service. In other words, cost-effective and focused
web design from WebdesignJiNi helps shortens the distribution
channel by delivering directly to the end-user or removing
excess layers and reduces sales cycle and time-to-market.
The Internet greatly facilitates the adoption
and branding processes -- such as projecting a strong corporate
identity and to build brand equity, both over a shorter period
of time. Moreover, it removes potentially important and physical
evaluation. Similarly, a website offers your business the
capacity to project an appreciative positive corporate image
where in the physical dimension a mere fancy catalogue will
not cut it for most.
The internet being an extraordinary market
research tool, facilitates intelligence gathering, tracking
and measuring of marketing efforts often referred as (data
mining). Additionally, it offers new promotional avenues,
and opens new customer service and product support channels.
Of course, WebdesignJiNi understands there
are many drawbacks too. The lack of privacy, security, tangibility,
human response and so on can become and are, in many cases,
impediments to be online. But there are ways to overcome these
with cost-effective and focused web design from WebdesignJiNi.
WebdesignJiNi believes their business web design might prove
it’s self to be quite revealing and profitable, of course.